If you live in Berlin, You have probably seen a poster on wich it is written “When was the last time you did something for the first time?“. Well i have seen it a lot and each time i asked myself the question. Impossible to find an answer, or at least an exciting answer. I don’t think my life is boring but it’s a long long time ago i saw something or i did something for the first time and was excited about it for more than 5 minutes.
For example since 3 years i talk with my girls and we say :”this summer we rent a car and we drive around Europe, we don’t do plans, we just drive and see what happen.” Mh yeah, 3 summer have gone and we never did it.
Nothing but words. And i guess most of us are doing so too. So Eastpack asked us the question and created a platform containing visuals and movies filmed on location in St. Paulo by Arnaud Uyttenhove featuring people living out real experience. You should definitely visit the Eastpak Platform as afterwards you will definitely want your life to be more exciting.
All the more so we never know but if 2012 really is the end of the world i don’t know you, but I will definitely do something to be excited again before i die!
















1 comment
ShadowNico says:
May 29, 2012
Same concept in Argentina:
“¿cuándo fue la última vez que hiciste algo por primera vez”
http://www.promosdehoy.com/promociones/promo-marlboro-the-list